Compile and save segments or lists of profiles to get actionable insights
A List is a collection of profiles that you can compile and save in your Surf Analytics account. You can refer back to it, use it to compare with your audience and create a personalized database based on your specific needs.
You can build lists using the results you get from sorting and filtering either your own audience or a potential new audience that you curate using Cerebro.
For example, if you are looking for up-and-coming makeup artists in the New York area to invite to an event, you can search for accounts in New York that happen to have the word ‘makeup artist’ in their bio and add any profile you discover to a List called “NYC Makeup Artists”.
If you are a brand or agency that has previously built lists of customers, influencers or any other groupings of users, you can also create a list by uploading handles or Twitter/Instagram IDs via CSV files.
*Please note: Despite our best efforts, Surf Analytics will no longer be able to update Instagram data outside of uploaded reports. Recently, Instagram changed its API significantly, incapacitating our ability to capture data. Since then, we've been working to document and modify our processes. Our developers have reached the conclusion that this is no longer feasible.
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